Portrait Marie-Luise Wache
Born in Dresden, Germany, I decided a few years back to move to the thriving city of Malmö. And stay until further notice. 
With a professional background in journalism, gastronomy, literature, PR and design I thrive in environments where collaboration, self-development and honesty are key. To fuel my creativity I love to geek out on theories in color and shape psychology and rearrange my appartment :)
Fun Facts
Listening to Gypsy Kings is my guilty pleasure.
Baking is my stress-antidote.
Singing in gospel and soul choirs since 9th grade is my most fulfilling hobby.

Skills
Digital Design
UX/UI, web design, app design, motion graphics, RTV, PowerPoint/Keynote-presentation
Graphic Design
Print design, logo design, branding, visual identity, packaging design, illustration, posters, ads for newspapers, editorial design, photo editing, print proofing
Communication
client contact, creative concepts, HR, problem solving
Project Management
Time management, organization, leadership, scheduling, conflict management, motivation
Journalism
Critical thinking, research, empathy
Software
Adobe Creative Suite (Photohop, AE, Indesign, Illustrator, Lightroom, Premiere Pro)
CMS (Wordpress, Umbraco, Webflow, Squarespace)
Figma
Hotjar
Google Analytics
Google Search Console
Audacity
Languages
German – Native
Swedish – Professional proficiency
English – Professional proficiency
French – Basic proficiency
Flemish Dutch – Basic proficiency
Danish Basic proficiency
Education
Aug 2021 – May 2023
Digital Content Design
Medieinstitutet, Malmö
Aug 2012 – June 2016
Master of Arts in Literature, Philosophy and Aesthetics
Europa-Universitet Viadrina, Frankfurt (Oder)
Aug 2007 – June 2012
Bachelor of Arts in Scandinavien Studies
Humboldt-Universität zu Berlin, Berlin


Experience
Freelance visual & Digital designer
ity Design, Malmö I since Aug 2022
– Conducting client workshops and customer research for web design projects.
– Implementing SEO and streaming data analyzation tools for created web pages.
– Developing visual identities for clients to enhance brand recognition, including designing content for web, print and SoMe-channels (Instagram, Facebook, Pinterest, Linkedin).
– Creating engaging content through video and motion graphics to drive user engagement.
– Collaborating with cross-functional teams to ensure project success.
Junior Graphic & Motion Designer
SOUTH Communication, Malmö I Jan 2023 – Aug 2023
– Creating websites, newsletters, banners and SoMe content (LinkedIn, Facebook, Instagram, Youtube).
– Designing packaging and labelling in FMCG.
– Creating presentations for customer acquisition, campaign updates and key account assets in PowerPoint and Keynote.
– Designing print material for key accounts including print proofing.
Junior Digital Designer (Intern)
Topp Design & Innovation, Malmö I Apr 2022 – June 2022
– Creating a design concept including market research, client workshop, consumer interviews, visual identity and UX/UI key frames.
– Designing conceptual sketches for the development phase of a UX-project.
PR-Assistant & Editorial Assistant (Intern)
The New Heroes and Pioneers, Malmö I June 2017 – Aug 2017
– Responsible for artist acquisition for SHARE-pocket “Lagom”.
– Working in PR and event management for the book releases of “Feelings of Imperfection” and “Font and Flavour”.
Head of Kitchen
Gällnö Handelsbod, Mineral, FYN, Kärleksgatan 3, Malmö/Stockholm I Oct 2015 – July 2021
– Inventing and budgeting seasonal menues; main responsiblity for B2B delivery contacts.
– Managing both recruitement and scheduling of all restaurant staff.
– Producing content for SoMe and print publications.
Audio book narrator & editor (Freelance)
Frauenstimmen, Berlin/Malmö I Apr 2019 – Sep 2020
– Recording, producing and editing of two Sherlock Holmes stories for project "Frauenstimmen" on a freelance base.
Assistant video editor & feedpilot
Deutsche Welle, Berlin I Sep 2012 – Apr 2015
– Editing live-footage from APTN, Reuters and Eurovision for the news desk.
Journalist and PR-Assistant (Freelance)
AVIVA-Berlin, Berlin I March 2012 – July 2015
– Interviewing authors, writing reviews in the field of music and literature.
– PR for TV-appearance and newspaper review of AGHATA–project.
Back to Top